Reformulation strategies: Sugar and sodium reduction

The global push toward sugar reduction is being shaped by a powerful convergence of health awareness, regulatory pressure, and shifting consumer expectations. Rising concerns about obesity, diabetes, and metabolic health have encouraged shoppers to scrutinise labels and seek products with less added sugar, prompting brands to reformulate everything from beverages to baked goods. Governments are accelerating this shift through front‑of‑pack labelling and reformulation targets, making reduced‑sugar innovation not just a trend but a strategic necessity.

Alongside sugar, sodium reduction remains in focus as consumers increasingly prioritise heart health and overall wellbeing, driving strong demand for reduced sodium formulations.

However, reformulation presents technical challenges and removing or reducing sugar and sodium without compromising on sensory performance requires a strategic approach. With our solutions, we enable manufacturers to maintain sweetness balance and savoury impact while significantly lowering sugar and sodium levels. This allows brands to meet regulatory requirements and evolving consumer expectations.

Reformulation in action

Vietnamese bun cha meatball seasoning with coriander vinaigrette dressing

Inspired by traditional Vietnamese flavours, this concept balances savoury depth with aromatic herbs and spices. Our Bun Cha seasoning delivers authentic Vietnamese flavour with reduced sugar, enhanced taste, and added protein, creating perfectly seasoned meatballs that both satisfy and nourish.

Complementing the dish, our coriander vinaigrette offers a bright, herbaceous lift. Formulated with reduced sodium and sugar and natural preservatives, it delivers a vibrant flavour while supporting smarter nutritional positioning.

Prototype highlights 

• Coriander dressing: Sodium and sugar reduced, naturally preserved, and enriched with dietary fibre 
• Meatball seasoning: Reduced sugar, flavour-enhanced and protein fortified

Indian curry sauce

Our Indian curry sauce is rich and aromatic, layered with aromatic spices. Developed with reduced sugar and added dietary fibre, it delivers indulgence while supporting improved nutritional positioning.

Prototype highlights

• Curry sauce: Flavour-enhanced, reduced sugar, and fibre fortified.

By combining taste enhancement, functional ingredients and technical expertise, we help manufacturers create sodium and sugar reduced formulations that resonate with today’s health-conscious consumers while preserving the bold flavours that they love.